Will Levis and Hellmann’s have announced a new product ahead of his second season in the NFL.
The Tennessee Titans quarterback is known for his love of mayonnaise, which landed him a deal with the aforementioned company last year. While mayo is a very popular condiment, and many people will not accept a sandwich without it, Levis’ obsession is next level as he uses the stuff in his coffee.
His bizarre habit was one of the highest-trending topics leading up to the 2023 NFL, but it was hardly the only thing that had fans talking. It was also revealed that the former Kentucky star eats bananas with the peel on and has a deathly fear of milk.
Still, athletes are able to parlay their weirdness in ways most of us cannot, so the QB has been getting paid for his strange relationship with mayo. He’s recently taken things a step further as there’s now a mayo-inspired cologne branded Will Levis No. 8 and described as Parfume de Mayonnaise available for purchase.
“The fragrance you’ve been craving is here. Introducing Will Levis No. 8, Parfum de Mayonnaise. Daily supply is limited,” Hellmann’s announced on Tuesday.
Check the ad out below:
The fragrance you’ve been craving is here. Introducing Will Levis No. 8, Parfum de Mayonnaise. Daily supply is limited.https://t.co/JKguMXqV7d pic.twitter.com/cJZVYNQlNC
— Hellmann’s Mayonnaise (@Hellmanns) August 13, 2024
Fans Couldn’t Handle Will Levis’ Latest Announcement
Plenty of fans were disgusted at having learned of this.
“This is getting out of hand 💀 who’s pulling up to the club smelling like a sandwich??” one joked.
“Cologne the smell of mayonnaise??” another wrote, with the vomiting emoji at the end.
“Yeah we’re cooked.. that’s exactly what everyone wanted, a mayonnaise smelling fragrance,” said a third.
“The most 2024 thing I’ve seen this year,” claimed a fourth.
“Bro wants us to smell like lemon, vinegar and egg yolks?? Lol,” a user asked.
“Literally NO ONE is buying this,” someone else declared.
Hellmann’s responded to that last one by claiming that the fragrance was already sold out. Several users have posted screenshots of their orders, indicating that they’re telling the truth.
It’s only $8.00, after all.
The fragrance you’ve been craving is here. Introducing Will Levis No. 8, Parfum de Mayonnaise. Daily supply is limited.https://t.co/JKguMXqV7d pic.twitter.com/cJZVYNQlNC
— Hellmann’s Mayonnaise (@Hellmanns) August 13, 2024
Instant cop pic.twitter.com/4ItROH0Fwc
— Jed Hoyer Sucks At His Job (@GRitz93) August 13, 2024
MASTERCARD=OUT pic.twitter.com/WPIT9dw8bq
— big za, the big one, not the lil one (@blackandmild333) August 13, 2024
MASTERCARD=OUT pic.twitter.com/WPIT9dw8bq
— big za, the big one, not the lil one (@blackandmild333) August 13, 2024
Let’s go pic.twitter.com/Yz4ON5H5nj
— ok (@okaywhatno) August 13, 2024
Hellmann’s has also revealed that the product is coffee-scented in response to the criticism, although there is a touch of mayo. But can they even blame fans for thinking otherwise?
“Notes: tart lemon, sprinkle of parsley, mayo accord, coffee, musk, and vanilla,” the company specified.
Doesn’t sound all that bad. Maybe it’s worth a sample at just 8 bucks?
