{"id":23691,"date":"2025-03-08T17:44:08","date_gmt":"2025-03-08T17:44:08","guid":{"rendered":"https:\/\/usdailys.com\/?p=23691"},"modified":"2025-03-08T17:44:08","modified_gmt":"2025-03-08T17:44:08","slug":"jack-daniels-responds-after-viral-video-showed-canadian-shops-removing-us-alcohol-from-shelves","status":"publish","type":"post","link":"https:\/\/usdailys.com\/?p=23691","title":{"rendered":"Jack Daniel’s responds after viral video showed Canadian shops removing US alcohol from shelves"},"content":{"rendered":"

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The makers of Jack Daniel’s have issued a response after a video of the much-loved whiskey brand being removed from Canadian shops went viral.<\/strong><\/p>\n

A video\u00a0circulating<\/a>\u00a0online sees shopkeepers in a\u00a0Canadian<\/a>\u00a0store remove the\u00a0liquor<\/a>\u00a0from shelves, seemingly in response to tariffs imposed by\u00a0Donald Trump<\/a>\u00a0and the subsequent response issued by\u00a0Justin Trudeau<\/a>, Canada’s outgoing prime minister.<\/p>\n

The Liquor Control Board of Ontario (LCBO) has removed US-made alcoholic beverages from its shelves earlier this week, a move that has been slammed by Brown-Forman, the maker of Jack Daniel’s.<\/p>\n

Lawson Whiting, the company’s CEO said in a financial earnings call: “I mean, that’s worse than a tariff, because it’s literally taking your sales away, completely removing our products from the shelves.”<\/p>\n

The boss dubbed the counter-tariffs introduced by Canada as ‘disproportionate’, though Whiting did say Canada accounted for only one percent of their total sales, as per the Guardian.<\/p>\n

Jack Daniel’s being removed from Mexico store shelves may be more of a problem for the alcohol maker, as sales in that country account to seven percent of 2024 sales.<\/p>\n

As for the future, Whiting is predicting ‘continued uncertainty and headwinds in the external environment’.<\/p>\n

Last month,\u00a0Trump<\/a>\u00a0signed off on an order imposing tariffs to ‘hold China, Mexico and Canada accountable for their promises to halt the flood of poisonous drugs into the US’ by placing additional\u00a025 per cent tariffs<\/a>\u00a0on goods imported from Canada and Mexico.<\/p>\n

Trump said the\u00a0only ‘solution’<\/a>\u00a0for Canada to avoid the tariff is for Canada to ‘become [the US’] Cherished 51st State’, which the country was of course not going to agree to.<\/p>\n

The order claimed there’s ‘growing production of fentanyl in Canada, and enough fentanyl was seized at the northern border last fiscal year to kill 9.8 million Americans’.<\/p>\n

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Jack Daniel’s have been impacted by the tariffs (Stephen Lovekin\/Getty Images for New York Magazine)<\/cite><\/div>\n

Trudeau, on the other hand, has argued ‘less than one per cent of the fentanyl intercepted at the US border comes from Canada’ and the country has ‘worked relentlessly to address this scourge that affects Canadians and Americans alike’.<\/p>\n

That came to no prevail, however, leading to an escalation in the situation.<\/p>\n

Canada responded with its own counter-tariffs, as they are not willing to let Trump’s ‘unjustified decision go unanswered’, alongside being in ‘active and ongoing discussions with provinces and territories to pursue several non-tariff measures’.<\/p>\n

“While we urge the US administration to reconsider their tariffs, Canada remains firm in standing up for our economy, our jobs, our workers, and for a fair deal,” Trudeau said.<\/p>\n

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    The makers of Jack Daniel’s have issued a response after a video of the much-loved whiskey brand being removed from Canadian shops went viral. A video\u00a0circulating\u00a0online sees shopkeepers … <\/p>\n","protected":false},"author":2,"featured_media":23692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts\/23691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=23691"}],"version-history":[{"count":1,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts\/23691\/revisions"}],"predecessor-version":[{"id":23693,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts\/23691\/revisions\/23693"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/media\/23692"}],"wp:attachment":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=23691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=23691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=23691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}