{"id":20871,"date":"2025-02-08T17:47:48","date_gmt":"2025-02-08T17:47:48","guid":{"rendered":"https:\/\/usdailys.com\/?p=20871"},"modified":"2025-02-08T17:47:48","modified_gmt":"2025-02-08T17:47:48","slug":"eye-watering-amount-taylor-swift-has-reportedly-made-the-nfl-since-she-started-dating-travis-kelce","status":"publish","type":"post","link":"https:\/\/usdailys.com\/?p=20871","title":{"rendered":"Eye-watering amount Taylor Swift has reportedly made the NFL since she started dating Travis Kelce"},"content":{"rendered":"

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The ‘Taylor Swift’ effect is doing more than increasing friendship bracelet sales.<\/strong><\/p>\n

Wherever\u00a0Swift<\/a>\u00a0goes,\u00a0money<\/a>\u00a0follows. The ‘Bad Blood’ hitmaker wrapped up her\u00a0record-breaking\u00a0Eras Tour<\/em><\/a>\u00a0last year, which boosted most countries’ economies while she was there.<\/p>\n

According to<\/a>\u00a0Love Money, Swift’s tour was estimated to have increased the Mexican economy by $52 million, while\u00a0Australia’s<\/a>\u00a0is thought to have seen a whopping $558 million boost.<\/p>\n

The average Aussie-based Swiftie reportedly spend around $900 on tickets, accommodation, travel, merchandise, and dining,\u00a0said<\/a>\u00a0Angel Zhong, an Associate Professor of Finance at RMIT University.<\/p>\n

And it seems Swift’s had a similar effect on the\u00a0NFL<\/a>\u00a0in the wake of her ongoing romance with\u00a0Kansas City Chiefs<\/a>\u00a0footballer,\u00a0Travis Kelce<\/a>.<\/p>\n

The\u00a0celebrity<\/a>\u00a0pair are believed to have started dating sometime in 2023 and went public with the\u00a0relationship<\/a>\u00a0in September of that year.<\/p>\n

Ahead of this weekend’s highly anticipated\u00a0Super Bowl<\/a>, which will see the Chiefs go head-to-head with the Philadelphia Eagles, experts have looked into how much money Swift’s frequent appearances at NFL games have injected into the American football league.<\/p>\n

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Taylor Swift and Travis Kelce have been dating since 2023 (David Eulitt\/Getty Images)<\/cite><\/div>\n

According to<\/a>\u00a0MarketWatch, between September 2023 to January 2024, Swift created $366,753,290 in total equivalent brand value for the NFL.<\/p>\n

And it didn’t stop there. From the day after the 2024 AFC Championship through January 27, Swift is said to have an estimated $634,304,163 in brand value.<\/p>\n

These two figures added up come in at over $1 billion.<\/p>\n

Speaking on the impressive amount of cash Swift has brought in for the NFL, Eric Smallwood, president of Apex Marketing Group, said: “The \u2018Swift Effect\u2019 and the corresponding media exposure continued for the NFL and the Chiefs prior to the start of the 2024 NFL season.<\/p>\n

“The media blitz continued as the Chiefs kept winning games and were featured on national broadcasts, leading into the playoffs and now the Super Bowl.”<\/p>\n

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The pair shared a kiss after the Kansas City Chiefs won last year’s Super Bowl (Ezra Shaw\/Getty Images)<\/cite><\/div>\n

Smallwood went on: “Taylor was visible at games, and those appearances garnered media attention from sports-media outlets and those entertainment media outlets not normally covering the NFL.”<\/p>\n

With Kelce and Swift’s blossoming romance in mind, some people have hedged their bets that the\u00a0sports<\/a>\u00a0star might propose to the singer at tomorrow’s Super Bowl.<\/p>\n

He was asked during a press conference if he plans on giving her an engagement ring, to which Kelce replied: “A Super Bowl ring? Next question.”<\/p>\n

That doesn’t sound like a no to me…<\/p>\n","protected":false},"excerpt":{"rendered":"

    The ‘Taylor Swift’ effect is doing more than increasing friendship bracelet sales. Wherever\u00a0Swift\u00a0goes,\u00a0money\u00a0follows. The ‘Bad Blood’ hitmaker wrapped up her\u00a0record-breaking\u00a0Eras Tour\u00a0last year, which boosted most countries’ economies while … <\/p>\n","protected":false},"author":2,"featured_media":20872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-20871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts\/20871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20871"}],"version-history":[{"count":1,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts\/20871\/revisions"}],"predecessor-version":[{"id":20873,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/posts\/20871\/revisions\/20873"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=\/wp\/v2\/media\/20872"}],"wp:attachment":[{"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usdailys.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}